Smily & BookingSync website design
A custom website for Smily, formerly BookingSync.
BookingSync is now Smily, and its API is one of the strongest foundations for a direct booking site. I build custom WordPress websites that show your rentals, rates and availability as real pages on your domain, in every language you sell in.
100+ five-star reviews on Fiverr. See my profileCan I build a custom website on Smily (BookingSync)?
Yes. Smily, the vacation rental software formerly called BookingSync, offers its own website and booking tools as well as an API that exposes rentals, rates and availability. A custom WordPress website can use that data to display your rentals as real, indexable pages on your domain and send bookings back to Smily, which keeps syncing them to your channels.
Smily website tools vs a custom website
The built-in option is quick to launch. A custom website connected to Smily (BookingSync) is for when you want a site that stands out, holds more content and gives you full control over SEO.
| Feature | Smily website tools | Custom website + Smily (BookingSync) |
|---|---|---|
| Design and branding | Smily website templates | Fully custom design |
| Rental pages | Template listing pages | Real HTML rental pages from API data, with your own content |
| SEO control | Platform-level settings | Full control of structure, schema, hreflang and speed |
| Bookings and payments | Smily | Still Smily, via the API or integration |
How I connect Smily (BookingSync) to your website
The right method depends on your portfolio, your Smily (BookingSync) setup and your budget. Platforms change their integration options often, so I confirm what your account supports before quoting.
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Smily (BookingSync) API
Rentals, photos, amenities, rates and availability are read from the API and rendered on your WordPress pages.
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Booking flow
Guests book through Smily's booking flow or an integrated checkout, and the reservation lands in your Smily account.
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Automatic updates
Changes to rentals or rates in Smily appear on the website without manual edits.
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Migrating an older site
URLs from a previous BookingSync or Smily website are redirected to their new pages.
SEO for Smily (BookingSync) websites
The booking tool converts. The page around it ranks. Here is what I do on every Smily (BookingSync) build so Google, Bing and AI assistants can understand and recommend your properties.
- Rentals rendered as real HTML on your own domain, the strongest position for search and AI answers.
- Multilingual sites with correct hreflang and one canonical version per language, instead of duplicated listings.
- Filter and search URLs kept out of the index.
- VacationRental schema generated from the same data the page shows, so the facts always match.
- Area pages grouping rentals by destination, linked from guides and blog posts.
- API data cached for speed, so pages stay fast even with a large portfolio.
From first call to launch
You review everything on a private staging link. Nothing goes live until we've tested a real booking through Smily (BookingSync).
Discovery call
We go through your properties, your Smily (BookingSync) setup, your brand and the guests you want to reach.
Design
I design your homepage and property pages and share them for feedback before building.
Build and connect Smily (BookingSync)
I build the site in WordPress, write the page structure for search and connect your Smily (BookingSync) booking tools.
Test and revise
We make a test booking together, check it lands in Smily (BookingSync), and adjust anything you want changed.
Launch and SEO setup
Launch on your domain, redirects from any old site, Google Search Console and Bing Webmaster Tools, sitemap submission and a walkthrough.
Smily (BookingSync) websites from $750
Starter from $750 for a few properties, Growth from $1,500 for growing portfolios. Every quote is fixed before work starts.
Guides for Smily (BookingSync) users
- Smily (BookingSync)
BookingSync Is Now Smily: What It Means for Your Direct Booking Website
BookingSync rebranded as Smily. Here is what that means for your account, your website and your SEO, and how to get more from the Smily API.
- Smily (BookingSync)
BookingSync Is Now Smily: What It Means for Your Direct Booking Website
BookingSync rebranded as Smily. Here is what that means for your account, your website and your SEO, and how to get more from the Smily API.
Smily (BookingSync) website questions
Something else about your Smily (BookingSync) setup? Send me a message and I'll answer within a day.
Yes. BookingSync rebranded as Smily. The platform and its API carry on, and I build integrations for it under either name.
Yes. Using the API, each rental gets its own page with its own URL, content and schema, which is far better for SEO than a single embedded listing.
Yes. Many Smily users sell to guests in several countries. I set up translated pages with correct hreflang so each language ranks in its own market.
Yes. Availability and rates come from Smily with short caching for speed, and the final price is always confirmed at checkout.
It stays live until the new site launches. Then old URLs are redirected to their new pages so you keep your search history.
Websites for other PMS platforms
Let's build a Smily (BookingSync) website worthy of your properties.
Tell me how many properties you manage and what you'd like the site to do. I'll reply within 24 hours with a free, fixed quote.