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Smoobu website design

A custom Smoobu website, not another template.

Smoobu's website builder gets you online quickly. When you want a site that stands out and ranks, I build a custom WordPress website with Smoobu's booking engine built in, while Smoobu keeps your calendar, prices and channels in sync.

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Can I use Smoobu's booking engine on my own website?

Yes. Smoobu's booking engine can be embedded in any external website using the code from its Embed in website settings, either as a form for one property or as a form for all properties with a search. Smoobu also provides a hosted booking page you can link to. On a custom WordPress site, the booking form handles dates and payment while your pages carry the design and SEO.

Smoobu website builder vs a custom website

The built-in option is quick to launch. A custom website connected to Smoobu is for when you want a site that stands out, holds more content and gives you full control over SEO.

Comparison of the Smoobu website builder and a custom website connected to Smoobu
FeatureSmoobu website builderCustom website + Smoobu
Design and branding Smoobu templates Custom design built around your brand
Pages and content Standard property pages Area guides, experiences, blog and landing pages
SEO control Basic settings Full control of structure, schema, headings and speed
Bookings and payments Smoobu Still Smoobu, via the embedded booking engine

How I connect Smoobu to your website

The right method depends on your portfolio, your Smoobu setup and your budget. Platforms change their integration options often, so I confirm what your account supports before quoting.

  1. Single-property booking form

    Each property page gets its own Smoobu booking form showing only that property's availability and price.

  2. All-properties search

    The homepage or properties page gets the multi-property form, so guests can search every rental at once.

  3. Hosted booking page

    Buttons can also link to your Smoobu booking page, which is handy for emails and social profiles.

  4. Smoobu API

    For custom features such as live prices on property cards, the Smoobu API can supply rates and availability.

SEO for Smoobu websites

The booking tool converts. The page around it ranks. Here is what I do on every Smoobu build so Google, Bing and AI assistants can understand and recommend your properties.

  • Each property gets its own URL and a written description that isn't copied from Airbnb.
  • Image filenames and alt text describing the rooms, views and surroundings.
  • The booking form lazy-loads with reserved space, protecting Core Web Vitals.
  • VacationRental schema stating location, capacity and amenities in machine-readable form.
  • Language versions with correct hreflang if you host international guests.
  • Your Google Business Profile and local listings aligned with the details on the website.

From first call to launch

You review everything on a private staging link. Nothing goes live until we've tested a real booking through Smoobu.

  1. Discovery call

    We go through your properties, your Smoobu setup, your brand and the guests you want to reach.

  2. Design

    I design your homepage and property pages and share them for feedback before building.

  3. Build and connect Smoobu

    I build the site in WordPress, write the page structure for search and connect your Smoobu booking tools.

  4. Test and revise

    We make a test booking together, check it lands in Smoobu, and adjust anything you want changed.

  5. Launch and SEO setup

    Launch on your domain, redirects from any old site, Google Search Console and Bing Webmaster Tools, sitemap submission and a walkthrough.

Smoobu websites from $750

Starter from $750 for a few properties, Growth from $1,500 for growing portfolios. Every quote is fixed before work starts.

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Guides for Smoobu users

Smoobu website questions

Something else about your Smoobu setup? Send me a message and I'll answer within a day.

Yes. Smoobu's booking engine is added with an embed code, which works in a WordPress Custom HTML block. I build the pages around it and style it to fit.

Usually both: a multi-property search on the homepage and a single-property form on each property page.

Not until the new site is live. After launch, the old site is redirected or unpublished so only one version appears in search.

Yes. Website bookings are normal Smoobu bookings, so automated messages, payments and channel sync all work as before.

Most launch in 7 to 14 days, depending on the number of properties and how quickly photos and descriptions are ready.

Websites for other PMS platforms

Let's build a Smoobu website worthy of your properties.

Tell me how many properties you manage and what you'd like the site to do. I'll reply within 24 hours with a free, fixed quote.

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